- Sidebar: dynamic brand-accent colors, brainstorm section restyled - AI chat general: popup panel with expand/collapse, hides when contextual AI open - AI chat contextual: tabs reordered (Actions first), X close button, height fix - Settings: all tabs restyled, 6 new color presets (sage, terracotta, iron, etc.) - Global color cleanup: emerald/orange hardcoded → brand-accent dynamic - Brainstorm page: orange → brand-accent throughout - PageEntry animation component added to key pages - Floating AI button: bg-brand-accent instead of hardcoded black - i18n: all 15 locales updated with new AI/billing keys - Billing: freemium quota tracking, BYOK, stripe subscription scaffolding - Admin: integrated into new design - AGENTS.md + CLAUDE.md project rules added
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Substep 4: Synthesize & Document
Task
Create concise vision statement and document with conversation context.
Instructions
1. Craft Vision Statement
Based on confirmed understanding, create 1-2 sentence vision statement that:
- Captures aspirational direction
- Is concise and clear
- Feels natural to project context
Adapt to stakes:
- Personal: Playful, energetic
- Business: Professional, value-focused
- Enterprise: Measured, outcome-oriented
2. Document in Product Brief
Add to product-brief.md:
## Vision
[Vision statement]
**Key Insights from Discussion:**
- [Insight 1 - context that matters]
- [Insight 2 - important decision point]
- [Insight 3 - unique angle]
3. Update Design Log
Mandatory: Update dialog/02-vision.md before marking this step complete.
Fill in:
- Opening question + user's first response
- 3-4 key exchanges showing signal-based follow-ups
- Conversation flow summary
- Reflection checkpoint (synthesis + user confirmation/correction)
- Final vision statement
- Key insights captured
Then: Mark Step 2 complete in dialog/progress-tracker.md progress tracker
Examples by Stakes
Personal/Hobby:
"Build a delightful tool that helps designers organize inspiration in a way that actually makes sense - visual, fast, and connected to real projects."
Small Business (Källa):
"Create a professional web presence that clearly shows the breadth of our services - from lawnmowers to tour buses - to build credibility with summer tourists while filtering out calls we can't help with."
Enterprise:
"Transform customer service from reactive ticket resolution to proactive issue prevention through intelligent automation, reducing response time by 70% while freeing agents to handle complex cases that require human judgment."
Full Example (Källa)
Vision statement:
"Create a professional web presence that clearly shows the breadth of our services - from lawnmowers to tour buses - to build credibility with summer tourists while filtering out calls we can't help with."
Key insights documented:
- Primary audience is summer tourists who need fast help (time-sensitive, stressed)
- Owner wants efficiency not growth - already at capacity
- AutoExperten certification is key trust signal
- Current phone calls are repetitive - website should answer common questions
- Service breadth (lawnmowers → tour buses) is unique selling point
Next
After documenting, load and execute: step-03-positioning.md