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- Sidebar: dynamic brand-accent colors, brainstorm section restyled - AI chat general: popup panel with expand/collapse, hides when contextual AI open - AI chat contextual: tabs reordered (Actions first), X close button, height fix - Settings: all tabs restyled, 6 new color presets (sage, terracotta, iron, etc.) - Global color cleanup: emerald/orange hardcoded → brand-accent dynamic - Brainstorm page: orange → brand-accent throughout - PageEntry animation component added to key pages - Floating AI button: bg-brand-accent instead of hardcoded black - i18n: all 15 locales updated with new AI/billing keys - Billing: freemium quota tracking, BYOK, stripe subscription scaffolding - Admin: integrated into new design - AGENTS.md + CLAUDE.md project rules added
1.1 KiB
1.1 KiB
Example: Service Booking (Appointment Goal)
Trust-building booking flow
The 5 Questions
1. Core Feature
"Consultation booking with social proof - testimonials + credentials"
2. Entry Point
"Friend recommendation (shared link)"
3. Mental State
"Curious but cautious, need to trust before committing time/money"
4. Mutual Success
Business: Consultation booked (lead captured)
User: Confident in decision, looking forward to meeting
5. Shortest Path
Friend link → About page → Testimonials →
Book consultation → Confirmation
Scenario Captured
SCENARIO: Trust-Building Booking
START: Friend recommendation (curious but cautious)
END: Consultation booked (confident, excited)
CRITICAL PATH:
1. About page → Understand who you are
2. Testimonials → See social proof
3. Credentials → Verify expertise
4. Book consultation → Commit with confidence
5. Confirmation → Excitement reinforced
BUSINESS GOAL: Consultation booked
USER GOAL: Confident decision, trust established